For so long, many people believed that you couldn’t be both intelligent and into make-up but they were soon silenced when some of the most business savvy celebs began creating their own beauty lines or collaborating with must-have make-up brands. You can be great at your job while embracing a colourful lip or winged eyeliner, so next time you want to add a red Kylie Lip Kit to your already extensive collection of lippies or fancy enhancing your tan with a Chrissy Teigen approved bronzer, go for it!

Fenty Beauty

Women of colour have always been vocal about how hard it can be to find make-up to suit their skintone, but many major brands overlooked it until Rihanna launched Fenty Beauty and shook up the beauty industry! You can shop everything from primers to eyeshadow in RiRi’s beauty line with foundations covering a whopping 40 shades. Revlon and Dior Beauty are following her lead by introducing 40 different foundation shades to their collections, so shoutout to Rihanna for spearheading more inclusivity within the industry!

Chrissy Teigen and Becca Cosmetics 

Chrissy Teigen is without a doubt one of our favourite celebs on Twitter (if you’re not following her yet, your feed is missing out!) so we’re beyond excited that she’s joined forces with Becca Cosmetics for a second time. Becca are all about the glow – it’s rare to hear Youtubers discussing their favourite highlighters and not hearing ‘Champagne Pop‘, so for their latest collection with Chrissy, the brand focused on three glow-getting products. We might not have her wit, but thanks to this collection; we can replicate her lit-from-within glow!

KKW Beauty

Kim Kardashian followed in the footsteps of her younger sister, Kylie, by venturing into the beauty industry. Whether you love her or hate her, there’s no denying the influence she has on beauty trends (hello contouring and baking!) so her foray into make-up shouldn’t have really come as a surprise. She most recently collaborated with her longtime make-up artist, Mario Dedivanovic on a 10 pan eyeshadow palette – the electric blue hue is our favourite!

Rosie for Autograph 

After the success of her lingerie and swimwear lines with Marks & Spencer, the high-street retailer and Rosie Huntington-Whiteley collaborated on an affordable beauty range. The pieces in her collection are made up of must-have products in timeless shades – the packaging also gives Charlotte Tilbury a run for its money thanks to the rose gold finish! The supermodel recently launched her own beauty focused website: Rose Inc so keep an eye out for tips and tricks on how to incorporate her M&S products into your make-up regime.

Kylie Cosmetics

At just 17, the youngest of the Kardashian clan created a beauty empire that’s expected to be worth $1 billion dollars by 2022. She kickstarted her range with just three Lip Kit’s –  appropriate given how much attention her plumped up pout receives from both fans and the media. Since then, the beauty mogul has introduced other products such as eyeshadow palettes, blushes and highlighters to her repertoire aswell as collaborating with big sisters, Kourtney and Khloé.

Kat Von D Beauty

Kat was one of the first stars to launch their own make-up line in 2008 and over the years, her products have gained a reputation for being budge proof – her ‘Tattoo Liner‘ liquid eyeliner is considered a cult product amongst many make-up lovers! The beauty range is also vegan so you can enjoy experimenting with your look, guilt free.

Gigi Hadid x Maybelline 

When a megabrand and supermodel join forces on a range of products, it’s pretty unlikely that it’ll disappoint! Gigi x Maybelline launched last year with collections titled ‘East Coast Glam‘, ‘West Coast Glow‘ and ‘Jetsetter Palette‘ to reflect her bicoastal lifestyle. Prone to packing for holidays at the last minute? Invest in the ‘Jetsetter Palette‘ – it’s the perfect everything-in-one product to take on your travels.

Have you tried any products from these ranges? Let us know if any have become your beauty staples by Tweeting us at @lookerhq


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